I love Target, so it pains me to say that I just haven't been very impressed with their latest designer collaborations. Don't get me wrong, I've loved a few pieces from each and every collection, but I haven't really had to narrow my most coveted pieces from 20 down to 5 since Missoni. That's why when I first laid my eyes on the look book for the upcoming Lilly Pulitzer for Target collection, I almost screamed! Not only is everything, and I really do mean everything in the collection an absolute home run, but it's all so reasonably priced. Most of the pieces are well under $50, and there are so many to choose from. If you haven't checked out the look book yet, do it now, because you'll want a game plan for when this collections drops on April 19th!